Marketing For Doctors and Healthcare Professionals

Since 2003, Fertility Marketing has developed effective online marketing systems for doctors and other medical professionals designed to increase patient volume and satisfaction. Tailored specifically for doctor’s offices like yours, we focus on the most effective marketing tools to expand your online presence, increase new patient consultations and engage your network of brand advocates.

Patients research doctors and healtcare professionals online to make treatment decisions. We will make sure they find your clinic first.

Online Branding

In the digital age, online branding should be the most important element of any business’ marketing plan. Solid online branding helps you to draw your audience in, build a connection with potential patients, and improves your practice’s conversion and retention rates.

Online branding comprises every possible avenue of online communication between your practice and your patients, including your website, search marketing, mobile content, social media, digital ads, e-commerce, and email campaigns.

We develop an instantly recognizable and consistent online brand that sets you apart from your competition.

How?

By helping you to articulate exactly how your practice is different from your competition. We help you not only fully convey the depth of your experience and expertise but also help you identify and relate to your target audience, so you can position your practice as the one they absolutely need to book an appointment with. This boosts your practice’s reputation, which helps your leads to build their trust in you and improves your conversion rate. From there, we help you solidify your brand identity and nail your messaging, so your voice stays consistent from platform to platform.

Additionally, we closely monitor your social media engagement to ensure that your brand identity evolves to fit the aspects of your identity that your audience resonates with most, which keeps both audience engagement and patient retention high.

Online Branding:

Branding Research
Analysis of Existing Brand
Branding Identity Creation